Text saying 'Get bolder' over a background of lime green abstract shapes.

Strategic creative, without the pretentious aftertaste.

We’re Sherry, a Sydney-based creative agency delivering branding that builds business, narratives that shift thinking and digital design that truly engages audiences.

We listen loudly.

We believe greater influence always starts with better listening. From there, we distill thinking, stir in fresh ideas and design with intention – all delivered with speed and precision. We call it unbottled creativity.

Get in touch – we’re all ears.

Work that works

A showcase of our strategies in action – where smart thinking meets creativity to solve real business challenges, engage audiences and deliver lasting impact.

Contact us to discuss your project.

Person holding a tablet displaying an Australian night-time economy index report, with a city skyline graphic and a stylized moon and cloud icon on a dark background.

Visa

A dynamic design that elevated Visa’s night-time economy campaign, driving targeted media coverage across business, government and community sectors.

Multiple smartphones displaying a website for supporting people with dementia, featuring donation options, supporting text, and images of individuals.

Dementia Australia

A streamlined donation journey that successfully delivered a measurable uplift in donations through improved user experience.

A blank white background.

Central Monitoring Services

A refreshed brand and website that doubled inbound leads within two months of launch.

Two workers in orange shirts standing near a dam with water spilling over, with a logo for WaterNSW and the slogan 'We're at the source' in the foreground.

WaterNSW

A new brand strategy that delivered clear positioning for WaterNSW, strengthening trust and engagement across key audiences.

A smiling man with a beard and short hair, wearing a button-up shirt, in a black-and-white photo with purple graphic overlays and the white 'quiddity' logo.

Quiddity

A new brand, website and targeted campaign that secured eight high-value C-suite leads within three months of launch.

Our services

Brands built to last

Strong brands aren’t accidental – they’re the foundation of every idea, every message and every experience. We help you lock in your position, voice and identity so everything else works harder and smarter.

Includes:

Get in touch to talk about your brand strategy.

A colorful geometric pattern consisting of repeating shapes in blue and lime green, creating an optical illusion effect.

Communications crafted to connect

Every message matters. We help brands tell a coherent story, engage the people who matter, build trust and stay unmistakably themselves.

Includes:

Get in touch to talk about your communications strategy.

A pattern of blue elongated oval shapes on a black background, arranged in horizontal rows.

Digital experiences designed to perform

We design digital experiences that don’t just look good – they work. From UX strategy to campaign creative, we bring your brand to life online with intuitive, responsive design that actually drives results.

Includes:

Get in touch to talk about your digital design strategy.

Abstract pattern with squiggly blue lines on a neon green background.

We roll with the bold

No matter the size or sector, we partner with businesses to turn curly challenges across brand, communications and digital platforms into clever, creative wins.

Close-up of the VISA logo in black and white.
Toll logo in bold white text on a black background
PWC logo with a stylized building icon.
Logo of Dementia Australia showing a stylized white brain on a black background with the organization's name.
Logo for Surf Life Saving New South Wales featuring a head wearing a lifejacket, with text 'Surf Life Saving New South Wales' and 'Surf Life Saving' in a circular design.
Black and white logo of Water NSW with a stylized water splash design.
The logo of South Australia Government with an eagle inside a circular design and text 'South Australia' around it.
Sony Music logo in black and white with a stylized 'S' symbol.
Jones Theatrical Group logo in black and white, with the company name and description.
Logo of Theatre Royal Sydney with a crown symbol above the text.
Logo of the Premier League featuring a lion with a crown and the text 'Premier League' in white on a black background.
The word "common" in white lowercase letters on a black background.
Mentem by UNSW logo with stylized 'M' and text in white on a black background
Part of the word 'renne' in large black letters on a white background.
Black and white logo featuring interconnected capsules above the letters 'CMS'.
Logo of 'Uniformity' with bold white text on a black background.
A close-up of a dog wearing sunglasses
Audacity logo with a large black circle and a smaller white circle inside, next to the word 'audacity' in lowercase letters.

Small team, big ideas

We’re not a big agency – and that’s the point. As a tight team of strategic creatives, we’re nimble, collaborative and fast on our feet. We cut the fluff, think smart and deliver creative solutions that hit the real problem while making a lasting impact with audiences.

Don’t just take our word for it

Slide into our inbox (strategically, of course).

Let’s skip the small talk and get straight to work. Whether you need to define your brand, roll out a creative campaign or launch a digital platform, Sherry is here to help.